MakeItFamousSign in
Wipes pack$0 to start

Water Wipes

60 ct · 99.9% water — The consumable that anchors a baby subscription. Nobody comparison-shops these once they have chosen.

Configures
24
distinct ways
YOUR BRAND60 CT · 99.9% WATER
Your label, on this vessel

What you see is what gets printed. Change anything below and it redraws.

Brand
Hue
At a glance
Retail price$14.00
Options chosenno extra cost
Label finishincluded
Gross margin65.7%

Made per order. Nothing is paid before your customer pays you. The full plan is below — price, volume and the split are all yours to move.

2 option groups

2 values carried. Everything the manufacturer will vary is listed — nothing is hidden behind a sales call.

Container & colourway

choose one

The vessel itself. One per product — a second colourway is a second SKU.

Label finish

choose one

How the label stock is coated. Foil applies to the mark only.

What goes on the pack

99.9% water, fruit extract. Fragrance-free, plastic-free sheet. 60 per pack.

What it would earn

Baby & kids costs · move anything below

One month, top to bottom

400 orders · $9,856 net
Gross sales$10,364
Refunds4.9% in baby & kids−$508
Net revenue$9,856
Product cost−$3,379
Fulfilment & shipping15.2%−$1,498
Payment processing2.9% + 30¢−$306
Contribution margin47.4% of net$4,673
Advertising18.0% — the line nobody budgets for−$1,774
Operating costssamples, photography, care−$1,568
Net profit$1,331
MakeItFamous20% of net profit−$266
Creator pool$1,065

Who gets what

64% you · 6 × 6%
You, as founder$681
Each partner6 of them$64
All partners together$383
Per partner, per year$767

Unfilled spots revert to the founder, so opening more than you can fill costs you nothing.

Twelve months

at 12% monthly growth
Net revenue
$237,856
Net profit
$49,709
20.9% margin
Creator pool
$39,768
after the 20% fee
A partner's year
$2,386
at 6% a spot
$0$4,687$9,374Sep — $1,331SepOct — $1,664OctNov — $2,038NovDec — $2,457DecJan — $2,926JanFeb — $3,451FebMar — $4,039MarApr — $4,697AprMay — $5,435MayJun — $6,261JunJul — $7,187JulAug — $8,223Aug

What has to be true

Break-even volumeorders a month to cover fixed costs and ads216 orders
Cash needed up frontmade per order$0
Lead time4 days
Category return ratemodelled into every figure above4.9%
Repeat rate at 90 daysthe category benchmark28%

These are category benchmarks, not a forecast for your line. The advertising figure is the one most worth arguing with — a launch carried by a group's own posting spends far less than this in month one, and far more by month six.