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Stick pack$0 to start

Instant Coffee Sticks

20 ct · freeze-dried — Survives cold water, which is the only interesting thing an instant can do.

Configures
24
distinct ways
YOUR BRAND20 CT · FREEZE-DRIED
Your label, on this vessel

What you see is what gets printed. Change anything below and it redraws.

Brand
Hue
At a glance
Retail price$32.00
Options chosenno extra cost
Label finishincluded
Gross margin56.9%

Made per order. Nothing is paid before your customer pays you. The full plan is below — price, volume and the split are all yours to move.

2 option groups

2 values carried. Everything the manufacturer will vary is listed — nothing is hidden behind a sales call.

Container & colourway

choose one

The vessel itself. One per product — a second colourway is a second SKU.

Label finish

choose one

How the label stock is coated. Foil applies to the mark only.

What goes on the pack

Freeze-dried specialty coffee, 2 g per stick. Dissolves in cold or hot.

What it would earn

Beverages costs · move anything below

One month, top to bottom

400 orders · $26,240 net
Gross sales$26,830
Refunds2.2% in beverages−$590
Net revenue$26,240
Product cost−$11,316
Fulfilment & shipping17.8%−$4,671
Payment processing2.9% + 30¢−$813
Contribution margin36.0% of net$9,440
Advertising16.5% — the line nobody budgets for−$4,330
Operating costssamples, photography, care−$1,765
Net profit$3,345
MakeItFamous20% of net profit−$669
Creator pool$2,676

Who gets what

64% you · 6 × 6%
You, as founder$1,713
Each partner6 of them$161
All partners together$963
Per partner, per year$1,927

Unfilled spots revert to the founder, so opening more than you can fill costs you nothing.

Twelve months

at 12% monthly growth
Net revenue
$633,253
Net profit
$98,327
15.5% margin
Creator pool
$78,662
after the 20% fee
A partner's year
$4,720
at 6% a spot
$0$8,682$17,363Sep — $3,345SepOct — $3,921OctNov — $4,565NovDec — $5,287DecJan — $6,096JanFeb — $7,001FebMar — $8,015MarApr — $9,151AprMay — $10,423MayJun — $11,848JunJul — $13,444JulAug — $15,231Aug

What has to be true

Break-even volumeorders a month to cover fixed costs and ads138 orders
Cash needed up frontmade per order$0
Lead time3 days
Category return ratemodelled into every figure above2.2%
Repeat rate at 90 daysthe category benchmark31%

These are category benchmarks, not a forecast for your line. The advertising figure is the one most worth arguing with — a launch carried by a group's own posting spends far less than this in month one, and far more by month six.