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Cacao Drinking Chocolate

250 g · 70% single origin — Seasonal, and the seasonality is severe — build the plan around a nine-week Q4.

Configures
24
distinct ways
YOUR BRAND250 G · 70% SINGLE ORIGIN
Your label, on this vessel

What you see is what gets printed. Change anything below and it redraws.

Brand
Hue
At a glance
Retail price$28.00
Options chosenno extra cost
Label finishincluded
Gross margin60.0%

Made per order. Nothing is paid before your customer pays you. The full plan is below — price, volume and the split are all yours to move.

2 option groups

2 values carried. Everything the manufacturer will vary is listed — nothing is hidden behind a sales call.

Container & colourway

choose one

The vessel itself. One per product — a second colourway is a second SKU.

Label finish

choose one

How the label stock is coated. Foil applies to the mark only.

What goes on the pack

70% single-origin cacao, cane sugar, sea salt. No emulsifiers.

What it would earn

Beverages costs · move anything below

One month, top to bottom

400 orders · $22,960 net
Gross sales$23,476
Refunds2.2% in beverages−$516
Net revenue$22,960
Product cost−$9,184
Fulfilment & shipping17.8%−$4,087
Payment processing2.9% + 30¢−$712
Contribution margin39.1% of net$8,977
Advertising16.5% — the line nobody budgets for−$3,788
Operating costssamples, photography, care−$1,726
Net profit$3,463
MakeItFamous20% of net profit−$693
Creator pool$2,771

Who gets what

64% you · 6 × 6%
You, as founder$1,773
Each partner6 of them$166
All partners together$997
Per partner, per year$1,995

Unfilled spots revert to the founder, so opening more than you can fill costs you nothing.

Twelve months

at 12% monthly growth
Net revenue
$554,097
Net profit
$101,177
18.3% margin
Creator pool
$80,941
after the 20% fee
A partner's year
$4,856
at 6% a spot
$0$8,916$17,831Sep — $3,463SepOct — $4,053OctNov — $4,713NovDec — $5,453DecJan — $6,281JanFeb — $7,209FebMar — $8,248MarApr — $9,412AprMay — $10,715MayJun — $12,175JunJul — $13,810JulAug — $15,642Aug

What has to be true

Break-even volumeorders a month to cover fixed costs and ads133 orders
Cash needed up frontmade per order$0
Lead time3 days
Category return ratemodelled into every figure above2.2%
Repeat rate at 90 daysthe category benchmark31%

These are category benchmarks, not a forecast for your line. The advertising figure is the one most worth arguing with — a launch carried by a group's own posting spends far less than this in month one, and far more by month six.