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Slim canMOQ 200 · funded run

Sparkling Energy — 12 pk

12 oz × 12 · 160 mg caffeine — Your own flavour, developed with the co-packer over three rounds. The longest lead time in the catalogue and the biggest shelf presence.

Configures
558
distinct ways
YOUR BRAND12 OZ × 12 · 160 MG CAFFEINE
Your label, on this vessel

What you see is what gets printed. Change anything below and it redraws.

Brand
Hue
At a glance
Retail price$36.00
Options chosenno extra cost
Label finishincluded
Gross margin65.0%

A funded production run: 200 minimum, about 18 weeks. The full plan is below — price, volume and the split are all yours to move.

3 option groups

5 values carried. Everything the manufacturer will vary is listed — nothing is hidden behind a sales call.

Flavours carried

carry any · 3 chosen

Carry several, rename them, or describe a flavour the catalogue does not list and we will brief it.

Briefed to the manufacturer — adds four weeks.
Name them yourself
Blood orange→
Watermelon→
Peach mango→

The manufacturer's name never reaches your customer. What you type here does.

Container & colourway

choose one

The vessel itself. One per product — a second colourway is a second SKU.

Label finish

choose one

How the label stock is coated. Foil applies to the mark only.

What goes on the pack

Developed to your brief. 12 oz slim can, full-wrap print, your own nutrition panel. 200-case minimum.

What it would earn

Beverages costs · move anything below

One month, top to bottom

400 orders · $29,520 net
Gross sales$30,184
Refunds2.2% in beverages−$664
Net revenue$29,520
Product cost−$10,332
Fulfilment & shipping17.8%−$5,255
Payment processing2.9% + 30¢−$915
Contribution margin44.1% of net$13,018
Advertising16.5% — the line nobody budgets for−$4,871
Operating costssamples, photography, care−$1,804
Net profit$6,343
MakeItFamous20% of net profit−$1,269
Creator pool$5,075

Who gets what

64% you · 6 × 6%
You, as founder$3,248
Each partner6 of them$304
All partners together$1,827
Per partner, per year$3,654

Unfilled spots revert to the founder, so opening more than you can fill costs you nothing.

Twelve months

at 12% monthly growth
Net revenue
$712,410
Net profit
$170,676
24.0% margin
Creator pool
$136,541
after the 20% fee
A partner's year
$8,192
at 6% a spot
$0$14,626$29,252Sep — $6,343SepOct — $7,278OctNov — $8,326NovDec — $9,499DecJan — $10,813JanFeb — $12,284FebMar — $13,933MarApr — $15,778AprMay — $17,846MayJun — $20,161JunJul — $22,755JulAug — $25,659Aug

What has to be true

Break-even volumeorders a month to cover fixed costs and ads89 orders
Cash needed up front200 minimum × unit cost$2,520
Lead time18 weeks
Category return ratemodelled into every figure above2.2%
Repeat rate at 90 daysthe category benchmark31%

These are category benchmarks, not a forecast for your line. The advertising figure is the one most worth arguing with — a launch carried by a group's own posting spends far less than this in month one, and far more by month six.