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Gym towel$0 to start

Waffle Hand Towel

Cotton · 50 × 70 cm — Sells as a pair with the hand wash. Rarely moves on its own.

Configures
270
distinct ways
YOUR BRANDCOTTON · 50 × 70 CM
Your label, on this vessel

What you see is what gets printed. Change anything below and it redraws.

Brand
Hue
At a glance
Retail price$26.00
Options chosen+$0.80
Label finishincluded
Gross margin59.2%

Made per order. Nothing is paid before your customer pays you. The full plan is below — price, volume and the split are all yours to move.

3 option groups

6 values carried. Everything the manufacturer will vary is listed — nothing is hidden behind a sales call.

Colourways carried

carry any · 3 chosen

Every colourway you carry is stocked independently. Three is the usual starting point.

Name them yourself
Bone→
Charcoal→
Sage→

The manufacturer's name never reaches your customer. What you type here does.

Decoration

carry any · 2 chosen

You can carry the same garment decorated more than one way.

Label finish

choose one

How the label stock is coated. Foil applies to the mark only.

What goes on the pack

100% cotton waffle weave, 50 × 70 cm, hanging loop. Embroidered or printed.

What it would earn

Home & candles costs · move anything below

One month, top to bottom

400 orders · $17,264 net
Gross sales$17,872
Refunds3.4% in home & candles−$608
Net revenue$17,264
Product cost−$7,038
Fulfilment & shipping17.2%−$2,969
Payment processing2.9% + 30¢−$535
Contribution margin38.9% of net$6,721
Advertising18.8% — the line nobody budgets for−$3,246
Operating costssamples, photography, care−$1,657
Net profit$1,818
MakeItFamous20% of net profit−$364
Creator pool$1,455

Who gets what

64% you · 6 × 6%
You, as founder$931
Each partner6 of them$87
All partners together$524
Per partner, per year$1,047

Unfilled spots revert to the founder, so opening more than you can fill costs you nothing.

Twelve months

at 12% monthly growth
Net revenue
$416,634
Net profit
$61,472
14.8% margin
Creator pool
$49,178
after the 20% fee
A partner's year
$2,951
at 6% a spot
$0$5,654$11,307Sep — $1,818SepOct — $2,210OctNov — $2,650NovDec — $3,142DecJan — $3,693JanFeb — $4,310FebMar — $5,001MarApr — $5,775AprMay — $6,642MayJun — $7,613JunJul — $8,701JulAug — $9,919Aug

What has to be true

Break-even volumeorders a month to cover fixed costs and ads191 orders
Cash needed up frontmade per order$0
Lead time4 days
Category return ratemodelled into every figure above3.4%
Repeat rate at 90 daysthe category benchmark25%

These are category benchmarks, not a forecast for your line. The advertising figure is the one most worth arguing with — a launch carried by a group's own posting spends far less than this in month one, and far more by month six.