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Enamel pin$0 to start

Carabiner Keyring

Anodised · 60 mm — Not load-rated and labelled as such. Cheap, visible, and it goes on a bag that goes everywhere.

Configures
90
distinct ways
YOUR BRANDANODISED · 60 MM
Your label, on this vessel

What you see is what gets printed. Change anything below and it redraws.

Brand
Hue
At a glance
Retail price$14.00
Options chosenno extra cost
Label finishincluded
Gross margin72.9%

Made per order. Nothing is paid before your customer pays you. The full plan is below — price, volume and the split are all yours to move.

2 option groups

4 values carried. Everything the manufacturer will vary is listed — nothing is hidden behind a sales call.

Metal

carry any · 3 chosen
Name them yourself
Black anodised→
Silver→
Olive→

The manufacturer's name never reaches your customer. What you type here does.

Label finish

choose one

How the label stock is coated. Foil applies to the mark only.

What goes on the pack

Anodised aluminium, 60 mm, wire gate. Accessory only, not for climbing.

What it would earn

Outdoor & camp costs · move anything below

One month, top to bottom

400 orders · $9,408 net
Gross sales$9,935
Refunds5.3% in outdoor & camp−$527
Net revenue$9,408
Product cost−$2,554
Fulfilment & shipping19.2%−$1,806
Payment processing2.9% + 30¢−$292
Contribution margin50.6% of net$4,756
Advertising19.5% — the line nobody budgets for−$1,835
Operating costssamples, photography, care−$1,563
Net profit$1,359
MakeItFamous20% of net profit−$272
Creator pool$1,087

Who gets what

64% you · 6 × 6%
You, as founder$696
Each partner6 of them$65
All partners together$391
Per partner, per year$783

Unfilled spots revert to the founder, so opening more than you can fill costs you nothing.

Twelve months

at 12% monthly growth
Net revenue
$227,045
Net profit
$50,389
22.2% margin
Creator pool
$40,311
after the 20% fee
A partner's year
$2,419
at 6% a spot
$0$4,743$9,486Sep — $1,359SepOct — $1,696OctNov — $2,074NovDec — $2,496DecJan — $2,970JanFeb — $3,500FebMar — $4,094MarApr — $4,760AprMay — $5,505MayJun — $6,339JunJul — $7,274JulAug — $8,321Aug

What has to be true

Break-even volumeorders a month to cover fixed costs and ads214 orders
Cash needed up frontmade per order$0
Lead time6 days
Category return ratemodelled into every figure above5.3%
Repeat rate at 90 daysthe category benchmark13%

These are category benchmarks, not a forecast for your line. The advertising figure is the one most worth arguing with — a launch carried by a group's own posting spends far less than this in month one, and far more by month six.